How Does YouTube Make Money?
If you're curious about how YouTube makes money or how YouTube monetizes its platform, you can now learn about the revenue model and get some hints on making money!
In today's digital age, content creation and sharing have become increasingly important with the opportunities provided by the internet. YouTube, as one of the prominent platforms in this field, allows millions of content creators to realize their dreams. This is exactly where the question 'How Does YouTube Make Money?' becomes an important topic of curiosity.
The popularity of YouTube enables content creators to express themselves and connect with a worldwide audience. So, how does this platform manage to reach such a massive audience and provide a source of income for content creators?
In our list, we will delve into the YouTube monetization model and provide some tips that will help content creators generate income step by step. Understanding the strategies behind the process of making money on YouTube will assist you in shaping your digital presence and taking your passions a step further.
So, without further ado, let's explore the content 'How Does YouTube Make Money?' and take a look at how it earns its revenue together!
How Does YouTube Make Money? (2024)
While many people ask how to make money from YouTube or inquire about questions like ‘How Much Does 1 Million Views on YouTube Earn?', it's important to understand how the platform itself earns money. By grasping its revenue model, you can learn about the deductions from your future earnings. This way, you can fully comprehend the YouTube monetization model.
As shown below, YouTube's revenue model can be divided into 2 types:
- Revenue sharing
- Alternative revenue sources
Revenue Sharing
The revenue-sharing model involves being selected for the YouTube Partner Program after achieving a certain number of views and subscribers on your channel. Once selected, YouTube displays ads related to businesses in various segments of your video, allowing you to earn revenue from these ads. The ads provided by advertisers constitute YouTube's primary source of revenue.
In addition to the revenue earned from ads, there is also the YouTube Premium feature. YouTube Premium enables viewers to access many videos without ads. A portion of the earnings from the subscription fees for ad-free YouTube video viewing is distributed to YouTubers or content creators.
Alternative Revenue Streams on YouTube
Previously, YouTube content creators primarily earned money through advertisements. With the rise of competing platforms like TikTok, YouTube has introduced various features (such as YouTube Shorts) to stay competitive. This means that YouTube content creators can benefit from multiple features. Of course, YouTube also generates revenue from alternative sources.
- Super Chat: This feature allows viewers to donate to a video during a live stream. YouTube earns a commission from Super Chat donations.
- Channel Membership: Known as 'Join' on YouTube, this feature offers privileges to a content creator's audience. Revenue generated from channel memberships is divided between YouTube and the content creator.
- Merchandise: This feature allows content creators to sell products listed in their own stores on YouTube. While not applicable to all types of videos in every country (available in live videos, for instance), some YouTube content creators generate substantial income through this feature.
- YouTube BrandConnect: As the name suggests, this revenue model involves managing brand partnerships and sponsorship campaigns to earn money. However, this feature is only available to residents of the United States.
How Do YouTube Content Creators Make Money?
YouTube content creators are stepping into the enchanting world of sharing their creativity with the world and turning their passions into income. This digital platform, by offering the opportunity to reach millions of people with original content, has changed the lives of many. YouTube is truly a marvelous intersection of an art gallery, entertainment arena, and educational platform.
So, how do YouTube content creators make money? The answer to this question lies in a series of strategies involving determination, dedication, and the path to success. These creators, who craft their own worlds behind the camera, enrich their content day by day while also aiming to provide valuable experiences to their fans.
Note: Some terms related to the YouTube monetization model mentioned below might be revisited.
Here are the ways that will enable you to earn money from YouTube:
- Advertisements: Through the YouTube Partner Program (YPP), YouTube content creators receive a portion of the revenue generated from ads. The eligibility requirements currently include reaching 4,000 hours of watch time in the last 12 months and having 1,000 subscribers, or achieving 10 million valid views on YouTube Shorts and having 1,000 subscribers in the last 90 days.
- Channel Memberships: As your audience grows, you can offer them additional features through channel memberships to receive donations or support for your content. This way, you can have an additional source of earnings alongside advertisements.
- Products: You can sell your products during live video broadcasts and generate income.
- Referral Earnings: Especially through services like Crypto, Trendyol, or similar, you can earn referral bonuses from your audience and make money indirectly.
- Service Sales: If you have your own brand or business, you can advertise on YouTube to attract customers to your audience and earn money.
In short, YouTube is your digital asset that implements its own monetization model and provides you with ways to earn money. As your audience grows, you can start to achieve the actual earnings. If your audience is small, consider buy YouTube subscribers and trying out YouTube Shorts view purchase packages now!
How Many Views Are Needed to Earn Money from YouTube?
To directly earn income from YouTube, one needs to open the YouTube Partner Program (YPP). To make money on YouTube, you need 4,000 hours of watch time from regular videos or 10 million views on Shorts within the last 90 days.
We're here to make it easier for you to boost your YouTube views. You can buy 1 million views or purchase 1,000 subscribers on YouTube to expedite the process.
YouTube Monetization Requirements 2024
With the recent technological growth and the strengthening of competing firms, YouTube's monetization policies have been slightly relaxed. Especially after the substantial views generated from Shorts by most YouTube content creators, it seems that enabling the money-making feature has become simpler. While enabling the monetization feature might seem straightforward, adhering to YouTube's joining and eligibility conditions will be equally crucial.
The requirements for earning money on Youtube are as follows:
- Complying with the monetization policies for your Youtube channel
- Having no Community Guidelines strikes your channel
- Residing in a country eligible for the Youtube Partner Program
- Having access to newly launched and advanced features on Youtube
- Enabling 2-step verification for your Youtube channel
- Having an Adsense account (If not, it can be easily created through Youtube Studio)
Here are the eligibility criteria that Youtube expects from you:
- Obtaining at least 1000 subscribers and 10 million views from Youtube Shorts (public) in the last 90 days
- Garnering 4,000 hours of watch time and 1,000 subscribers from long-form videos in the last 12 months (Youtube Shorts does not contribute to the 4000 hours)
How Does YouTube Pay Based on?
YouTube compensates content creators through various methods: revenue from ads based on clicks and views, earnings from Channel Memberships, Super Chat feature usage, sales of products (during live videos), and a portion of YouTube Premium subscriptions.
Apart from these, while not providing direct income, it's possible to generate revenue on YouTube through referral earnings or sponsorships. Many content creators, in exchange for advertisements, can receive companies' products for free.
